We’re a company with over 85 years of experience, driven by a simple mission: to help make the world a better place. Today, we craft pet toys with a 100% responsible approach, using natural rubber and giving our recycled balloons a second life—this time, filled with fun.
1. SUSTAINABILITY
We recycle balloons made from 100% natural rubber, transforming them into safe, durable, and one-of-a-kind toys your pet will love.
Our toys win over pets and bring joy to their humans. Each piece is made from natural rubber, ensuring safety and long-lasting play, and meets strict toy safety standards (EN 71-1,2,3).
Their vibrant colors come from a palette of over 85 shades of recycled balloons, and their irresistible scents make them the perfect play companion. Every toy is produced through a carefully controlled process, with color selection and blending done by hand—making each toy as special and unique as the pet who’ll enjoy it.
2. DURABILITY & INNOVATION
3. SOCIAL RESPONSIBILITY
Hearts that help: We give our customers the chance to take part in simple, meaningful initiatives that support pets in need.
It is with great pleasure that we share with you what guides us at DUR.These principles define who we are and make it possible for us to do what we do. And in case you were wondering, they are also the things responsible for bringing us together.
The identity of each DUR®
LET US TELL YOU ABOUT OUR DOG TOYS!
Every time you see our PINK Icon, know you are looking at The Identity Of A DUR. Every one of our existing products, alongside the new ones coming, offers these strategic characteristics.
DUR's Grassroots Opportunity Compass
By offering them the easy-to-implement, ever-evolving, and direct opportunities found in our Grassroots Opportunity Compass™ to get involved and make a difference in the life of a less fortunate dog.
This is how you can Learn. Share. Act™
